During 40 hours of classroom instruction and a 35 hour field-based practicum, students research the feasibility of a business idea of their choice and produce a business plan. At the end of the course, students present their business plans to a panel of business men and women from the community in a "best" business plan contest for honors and awards.

The course curriculum includes:

• What is entrepreneurship?

• Characteristics of a successful entrepreneur.

• Rewards and challenges of entrepreneurship.

• The importance of entrepreneurs in the American economy.

• Supply and demand forces in the economy.

• How to select a business.

• How a successful business satisfies a consumer need.

• Market research - knowing potential customers and what they want.

• The essence of selling is teaching.

• Hiring, training, and retaining good employees.

• Understanding business costs.

• How to set up, monitor, and use financial records and information.

• Financing strategy: Borrow and Sell?

• Raising capital for a business.

• Developing a business plan.

• Business ethics and social responsibility.